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Most importantly, describe how you plan to increase profits with your investors’ money.Some businesses address the amount of funding they seek to borrow.
Explaining your financial growth — profits and return on investment — is also a critical element.
Most executive summaries list the names and biographies of key staff members, including owners and leaders, although sometimes this information is listed in the business description or a separate operations section.
The majority of loan companies will ask to see your business plan before providing funding.
A simple business plan is thorough but concise and written in easy-to-understand language.
Others include this information in the financial projections section.
The market analysis contains an in-depth analysis of your market research, including sales revenue of competitors and the needs of your customers.For example, you might be in manufacturing, food service, retail or some other type of service area.Explain how you will gain a competitive advantage, such as a unique product or a better customer service model than your competitors.Entrepreneur Magazine offers many tips to researching your market. Use your analysis to create a marketing plan, where you describe how you will promote your business using print and electronic advertising.If you're a startup, learn about the saturation level of your market and if you can reach that market. The financial projections section contains a historical account of past financial performance and your company’s projected financial performance.State your confidence in your business, and assure your investors that you will make money. She specializes in business, careers, leadership, military affairs and organizational change and behavior.Not all business experts advise a conclusion, but those that do, such as Partec Consulting Group, remind you to include your contact information and invite interested parties to contact you with additional questions. Dwyer received an MBA from Tarleton State University/Texas A&M Central Texas and an MFA in creative writing from National University in La Jolla, Calif.A business plan lays out the structure and marketing strategy of a company.It usually states where you want the company to be in three to five years and explains the setup, staffing needs and, most importantly, startup costs.To get things in motion, you’re going to need a plan.Depending on your goals and the nature of your business-to-be, a solid business plan will help you secure funding if you need it, bring in partners or simply structure the strategy you’ve set down.